Carnevali credited as Juventus finances show improvement
Quick summary
Juventus are seeing financial improvement, with Carnevali highlighted as responsible for the positive direction of the club's accounts.
Full article
Attributed to original sourceSince succeeding Damien Comolli as Juventus chief executive, Giovanni Carnevali has stabilized the club’s delicate financial standing while reshaping Luciano Spalletti’s squad.
Carnevali oversaw a comprehensive squad overhaul without exceeding UEFA’s Settlement Agreement boundaries.
Major exits including Dušan Vlahović , Jonathan David, and Loïs Openda funded arrivals such as Randal Kolo Muani, Guglielmo Vicario, and Jhon Lucumí. Although Juventus successfully submitted a lower-cost Europa League squad list, total wage and amortisation costs still rose by 18.92% (around €15m).
SASSUOLO, ITALY – JANUARY 06: Luciano Spalletti head coach of Juventus and Giovanni Carnevali Ceo of US Sassuolo during the Serie A match between US Sassuolo Calcio and Juventus FC at Mapei Stadium Citta del Tricolore on January 06, 2026 in Sassuolo, Italy. (Photo by Alessandro Sabattini/Getty Images) Juventus still need to sanction another major sale Speaking to Tuttosport , University of Turin business economics professor Fabrizio Bava explained that Kolo Muani’s heavy financial footprint offset much of the savings from Vlahović’s departure. Consequently, the club face a critical juncture to reach break-even by 2028.
“The likelihood of achieving break-even by 2028 is dropping,” Bava stated. “Juventus must increase revenues or sell valuable assets like Yildiz, Alajbegović, or Bremer.
Without major capital gains and missing out on Champions League revenue, total losses could exceed €100m, making a capital increase almost inevitable.”
To balance the books before the June 30 2027 deadline, Carnevali will still need to sanction at least one major sale.
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What happened
Juventus' financial situation is trending in a positive direction, according to a report. Carnevali is identified as a key figure behind the improvement, suggesting his role in steering the club's economic strategy has yielded results. The piece frames this as a sign that the Turin club's off-pitch operations are stabilising, which has implications for future transfer activity and squad planning. While on-field performance remains a separate matter, healthier finances typically give a club more flexibility in the market.
Chance analysis
Juventus moving back into financial health matters well beyond the balance sheet. For supporters tracking the club's recovery from recent off-field turbulence, tangible improvement in the accounts is one of the clearest signals that the structural problems of the past two years are being addressed. Better finances open the door to more ambitious recruitment and reduce the need for fire-sale departures, which in turn shapes how the squad will look in the coming windows.
Juventus gain greater financial flexibility, which could translate into a stronger position in upcoming transfer negotiations and squad planning.