
João Mário in advanced talks for Fiorentina with €9m option to buy from Juventus
Quick summary
Fiorentina are in advanced negotiations with Juventus to sign Portuguese winger João Mário on loan with a €9 million option to buy.
Full article
Attributed to original sourceFiorentina are working hard to get Joao Mario on loan from Juventus with an option to buy for a total fee of circa €9m.
The full-back has struggled to make an impact since his €12m transfer from FC Porto in the summer of 2025.
As part of that agreement, Porto are also owed a 10 per cent cut of the profit from a future sale, which would mean getting nothing in this case because his value has dropped.
Joao Mario has no future at Juventus BOLOGNA, ITALY – MARCH 12: Joao Mario of Bologna is challenged by Neil El Aynaoui of AS Roma during the UEFA Europa League 2025/26 Round of 16 First Leg match between Bologna FC 1909 and AS Roma at Stadio Renato Dall’Ara on March 12, 2026 in Bologna, Italy. (Photo by Alessandro Sabattini/Getty Images) The Portugal international was loaned out to Bologna in January as part of an exchange with Emil Holm going the other way.
However, neither club decided to make it a permanent move, so Joao Mario returned to Turin.
According to Sky Sport Italia transfer pundit Gianluca Di Marzio , talks are at an advanced stage for him to remain in Serie A with Fiorentina.
It is expected to be a loan with option to buy at the end of the season for a total fee of €8-9m.
The 26-year-old made just 13 appearances for Juventus, contributing one assist, before going to Bologna and picking up another 15 games with two goals.
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What happened
Fiorentina are closing in on a deal for Juventus winger João Mário, with the clubs in advanced talks over a loan move that includes a €9m option to purchase. The Portuguese forward joined Juventus from Benfica and has struggled for consistent playing time. Fiorentina see him as a reinforcement for their attacking options. The deal structure — loan with option rather than obligation — reflects caution on Fiorentina's part given the player's inconsistent form.
Chance analysis
This is a modest loan-to-buy move for a squad player unlikely to dramatically shift either club's trajectory. For Fiorentina, adding João Mário provides depth and Portuguese-flavored creativity in wide areas, but €9m option suggests conditional commitment. For Juventus, offloading an underused attacker is pure squad-balancing. Market relevance is moderate — only meaningful if modelling Fiorentina's attacking depth or rotation options.
Fiorentina gain a squad option in attack; Juventus free up a wage slot and offload a fringe player.
Slightly boosts Fiorentina's wide-attacking depth if completed but loan-with-option structure signals limited certainty; wait for confirmation before adjusting predictions.